Tuesday, November 08, 2005

The Hershey's Hypothesis

Hershey's Miniatures have been available since 1939; the tiny candy bars always disappear in a nonrandom order.

1. Krackel. These chocolate and crisped rice treats are the first to be eaten, and for good reason - they are unquestionably the cream of the crop. Delicious.

2. Milk Chocolate. If Hershey's Miniatures are neapolitan ice cream, the milk chocolate bar is the vanilla. Despite being so plain that it isn't even provided with a catchy name, the milk chocolate bar is next in line to the Miniatures throne. Baffling.

3. Mr. Goodbar. People love Snickers, the best-selling candy bar that is Packed With Peanuts (TM). The reaction to Mr. Goodbar is less enthusiastic. Perhaps we don't appreciate its moral superiority. Or maybe, just maybe, Mr. Goodbar kind of sucks, because the peanuts dry out the whole experience and make you really thirsty.

4. Special Dark. The darkest are picked last - like a pickup game of hoops, but the opposite. Women seem especially opposed to these treats, preferring white chocolate instead. Are they racist? Probably. Nomenclature may play a factor -- calling oneself "Special" rarely scores popularity points. But I'm down with the brown. Good, and good for you. Kind of.

1 comment:

Anonymous said...

I used to go in your listed order, often stopping at Krackle. Hershey's milk chocolate is pretty bad, only suitable for s'mores. Now, I only have a Special Dark, don't even bother with the rest.

Until now, the only people I knew liked special dark best are girls. hm.