Those who advertise, but shouldn't:
Dairy Organizations
The "Got Milk?" campaign has been going strong since 1993, one of the most recognizable advertising slogans in the country. As a direct result, thousands of Americans stopped dunking chocolate chip cookies into soy milk, and hundreds more ceased pouring water over corn flakes.
Coca-Cola
If people use your product's brand name as the default for all similar products, you're in good shape. (See also: Kleenex brand facial tissue.) The animated polar bear commercials aren't winning the cola war -- you've already won.
The United States Postal Service
I already know you are an option. The mailbox in front of every house in America kind of gave it away.
1 comment:
Ray and I have had this same discussion SO MANY TIMES! I'm glad we're not the only crazies who think about this shit.
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